Colorado GEMS Cards Now Cost $10
Colorado GEMS is a trade-promotion effort of some relatively obscure Colorado ski areas such as Monarch, Sunlight, and Ski Cooper. Last year I got a discount card from them that offers 2-for-1 deals, discounted day rates and other goodies. I didn’t know if I would use it, but since it cost nothing to get, I signed up for one online, and got one delivered through the mail. As it turns out, I never did use it.
Perhaps I’m not the only one who was racking up costs for Colorado Ski Country USA, which (I think) is the sponsor of the card. This year they’re charging $10 just to get the card.
I think I’ll pass.